Staff

Our Staff

We love our work. We love our people. We work hard and we play hard. The ONLY reason we're successful is because of the amazing and talented people on this list.

We are "35 and Growing" -- If you don't see someone on here, it means they are too busy working on extremely complex projects to take time to provide a stunning photo and bio but we will continue to heckle them until they do so -- will your photo be here soon?

matthew gellis
founder, ceo.

Matthew "The Rhino" Gellis, has built Keystone into the fastest growing Digital Measurement consultancy in the country. He started in the analytics and technology industry over 12 years ago working for companies such as MyFamily.com and Omniture (now Adobe). Gellis likes sushi!


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matthew wright
chief technology officer

Matthew started with Omniture in early 2002 as an analytics consultant. He also spent 5 years directing Hewlett-Packard's world-wide analytics practice. His background includes business intelligence & data mining, SQL & program design, and ERP integration and development.


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matthew wright

rudi shumpert
sr. director, technology solutions

Rudi has over 11 years experience working with analytics building robust and extensive solutions for clients. Rudi is also the co-founder, producer, and co-host of the popular Beyond Web Analytics podcast. He is also rumored to own over 5,000 nerd shirts.


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rudi shumpert

jason thompson
sr. director, community solutions

Jason drives the overall analytic & optimization strategy & process at Keystone Solutions. His personal passions include a love for cooking, a talent for playing bass guitar, and a unique interpretation on life through the art of photography. He has also been known to wear pretty tutus.


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jason thompson

peter hanseen
director, sales

Since 2004 Peter has been in Account Management, Business Development, and Channel Sales roles with Omniture (Acquired by Adobe in 2009). Peter joined Keystone in August 2011 as Director, Sales. Peter enjoys being active outdoors, his wife and four children, and no dogs.


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peter hanseen

la shanda hill
administrative assistant

La Shanda Hill is the Administrative Assistant to the Chief Executive Officer and the Chief Technology Officer. La Shanda has over 13 years of clerical, secretarial, and customer service experience.


la shanda hill

hila strong
director, analytics & optimization

Hila has an inner drive for exploring the truth in data, and deductively questioning the results of any analysis. She is a strategic analyst driven by a passion for logic, analytics, and optimization techniques, oh yeah, and salmon sashimi.


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hila strong

corey spencer
manager, training & education

Corey believes that the right training is the difference between a company having a analytics "package" vs a "solution". He also believes that Goonies is the best movie ever, comic books are legitimate literature & that the cancelation of Arrested Development was the greatest crime against humanity.


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corey spencer

jenn kunz
senior implementation consultant

Jenn believes that valuable reporting always includes context, impact, and an action plan. She is a nerd, living in a veritable shrine to Nintendo, board games and Tolkien. Jenn loves spending time chasing her super hero toddler son & delightfully chubby baby girl.


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jenn kunz

chris olenik
senior director global sales

Chris is building a world class sales and business development organization to continue the exponential growth at Keystone. Previously, Chris held sales positions with industry leading companies Siebel and Omniture. He has an MBA from Babson College and resides in Massachusetts.

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chris olenik

rick sampson
principal consultant

Rick has been in the industry for over 12 years managing enterprise level projects and technical teams. He started at Omniture in 2001 and has been involved in analytics ever since. If Rick cannot be reached, he is in the mountains hunting or fishing for something.


rick sampson

jeff terry
principal engagement consultant

Jeff is an ex-accountant turned digital optimization specialist (go figure). He spent 5 years at Omniture/Adobe consulting with some of the largest Fortune 100 clients in both a business as well as a technical capacity. When not at work you'll find him wrestling with his 4 kids, reading, rock climbing or preparing for the inevitable zombie apocalypse.

rick sampson

jeremy runnells
staff solutions consultant

A semi-recovering Marketer rogue turned Analyst/Optimizer by day and Insomniac Extraordinaire by night, Jeremy has close to 8 years of marketing expertise. When not at the office, he enjoys being his kids' horse, reading, snowboarding, traveling and trying to figure out Jason's Tutu fetish.


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rick sampson

stewart alaniz
solutions consultant

Stewart’s love for Encyclopedia Brown adventures, as a boy, are what interested him in digging through mounds of “evidence” (data), developing context through research/analysis and formulating meaningful insights as a grown-up, Digital Data Detective. Other passions include drumming, writing/playing/listening to music, anything related to nature or being outdoors and Kundalini yoga.


stewart alaniz

mark stringham
manager - strategic consulting services

Mark comes to Keystone with over 7 years experience in the analytics space and is passionate about cool technology, helping people, and helping our clients succeed. He's also a huge Utah Jazz fan (since I was 10) and a homer for BYU athletics.


mark stringham